Privacy Policy
At Dar Al Amal Properties, accessible through our online platform, we are committed to protecting the privacy and security of your personal information. This privacy policy describes how we collect, use, and share information when you use our services, including interacting with our site.
Information We Collect
We collect information about you in several ways when you use our site or services.
Information you provide to us: This includes information you give us directly when you register for an account, make an inquiry, fill out a form, subscribe to newsletters, or communicate with us. This may include your name, contact details, property preferences, and other information relevant to real estate and community services. Information we collect automatically: When you visit our site, we may automatically collect certain information about your device and usage. This includes IP addresses, browser type, operating system, referring URLs, information about your interactions with the site such as pages viewed and links clicked, and access times. We collect this information using cookies, web beacons, and similar tracking technologies. Information from other sources: We may receive information about you from third-party partners, such as real estate portals or service providers, where you have authorised them to share your information.
How We Use Your Information
We use the information we collect for various purposes:
To provide and maintain our services: Including facilitating real estate transactions, managing properties, providing community services, and responding to your inquiries. To improve and personalize your experience: Understanding how you use our site and services allows us to enhance functionality and tailor content and offers to your interests. To communicate with you: Sending you updates, newsletters, marketing and promotional materials (where you have consented or based on legitimate interest), and other information that may be of interest to you. You can opt out of marketing communications at any time. For business operations: Including data analysis, research, developing new services, and operating and expanding our business activities. For security and fraud prevention: Detecting, preventing, and responding to potential security risks or fraudulent activity. To comply with legal obligations: Meeting legal and regulatory requirements applicable to our business.
Legal Basis for Processing
We process your personal information based on various legal grounds, including:
Your consent: Where you have given us clear consent for specific processing purposes. Performance of a contract: When processing is necessary to fulfil a contract with you or take steps at your request before entering into a contract. Legal obligation: When processing is necessary to comply with a legal or regulatory obligation. Legitimate interests: When processing is necessary for our legitimate interests or those of a third party, provided these interests do not override your fundamental rights and freedoms.
Sharing Your Information
We may share your information with third parties in the following circumstances:
Service Providers: We may share your information with third-party vendors, consultants, and other service providers who perform services on our behalf, such as website hosting, data analysis, marketing, and IT services. They are obligated to protect your information. Affiliates: We may share your information with our affiliated companies within the Dar Al Amal Properties group for business and operational purposes. Business Transfers: In connection with or during negotiations of any merger, sale of company assets, financing, or acquisition of all or a portion of our business by another company. Legal Requirements: If required to do so by law or in the good faith belief that such action is necessary to comply with a legal obligation, protect and defend our rights or property, prevent or investigate possible wrongdoing in connection with the service, or protect the personal safety of users or the public. With Your Consent: We may share your information with other parties with your explicit consent.
Data Security
We implement appropriate technical and organisational measures to protect your personal information from unauthorised access, disclosure, alteration, and destruction. However, no method of transmission over the internet or electronic storage is entirely secure, and we cannot guarantee absolute security.
Data Retention
We retain your personal information only for as long as necessary to fulfil the purposes for which we collected it, including for the purposes of satisfying any legal, accounting, or reporting requirements. When we no longer need your information, we will securely delete or anonymise it.
International Data Transfers
Your information may be stored and processed in countries outside your own. Where your data is transferred outside the United Arab Emirates, we take steps to ensure appropriate safeguards are in place to protect your privacy rights, such as relying on legally recognised data transfer mechanisms.
Your Data Protection Rights
Depending on your location and applicable data protection laws, you may have certain rights regarding your personal information. These may include the right to:
Access your personal information. Request rectification of inaccurate personal information. Request erasure of your personal information. Request restriction of processing of your personal information. Object to the processing of your personal information. Request data portability (receiving your data in a structured, commonly used, and machine-readable format). Withdraw your consent at any time, where processing is based on consent. Lodge a complaint with a supervisory authority.
Cookies and Tracking Technologies
We use cookies and similar tracking technologies on our site to collect information about your interactions and usage patterns. Cookies are small data files placed on your device. You can typically control cookies through your browser settings, although disabling cookies may affect the functionality of our site.
Children's Privacy
Our site and services are not directed at individuals under the age of 18, and we do not knowingly collect personal information from children. If we become aware that we have inadvertently received personal information from a child, we will delete it in accordance with applicable law.
Contact Us
If you have questions about this privacy policy or wish to exercise your data protection rights, please contact us in writing at:
Dar Al Amal Properties Building 15 Al Sufouh Road, Floor 8, Suite 802, Dubai, Dubai, 500844, United Arab Emirates